Aldi shoppers 'need' £10 waterproof film camera 'ideal for holidays'

Aldi is stocking a reusable waterproof film camera that shoppers say they "need" for their summer holidays. The new £9.99 camera made a splash when it was showcased onsocial media. As per the product description, the camera is waterproof up to three metres, and it comes with a roll of 35mm colour film.

Aldi says: "It's ideal for capturing underwater adventures and recreating a retro, nostalgic look to holiday snaps for a picture-perfect summer." Praising the new product on TikTok, blogger Kieran Slade (@kjslade) wrote: "Run to Aldi because I've just found this waterproof film camera for only £9.99."

Kieran's caption said: "I've been wanting an affordable reusable film camera for a while just to mess around with and I’ve stumbled across this waterproof film camera in Aldi for only £9.99 so it went straight in my basket. I’m excited to use it for my next trip."

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The post quickly gained attention, earning over 200,000 in less than 24 hours. One impressed shopper replied: "And you can reload the film! so when you finish you can put 35mm film back in it! I Grabbed one too." A second commented: "Get running."

Someone else said: "I am going to get it." A fan added: "WE NEED THIS FOR SUMMERRRRR," and a similar response read: "Omg we need it." Another keen shopper replied: "Omggg let’s get this for my bday party."

Meanwhile, a travel lover said: "Nah I need that for holiday," and someone wrote: "Where was when I needed it 2 weeks ago when I was in Malta?" Elsewhere, a viewer asked: "Can we see some photos?"

However, the blogger couldn't help. "I haven’t actually used the camera yet," Kieran explained. "Just got back from holiday as well so wish I discovered this beforehand."

The camera, which launched in stores on July 6, is one of Aldi Specialbuys, meaning that once they're gone, they're gone. It's part of the retailer's beach essentials range, which includes a blanket, lounger, beach shade, and changing robe.

Priced at £6.99, Aldi suggests the new Sand-Free Blanket will be a summer must-have for beachgoers. Aldi said: "Ensuring a relaxing, hassle-free beach experience, this essential item repels sand thanks to its micro hole technology that allows the grains to fall back through.

"Available in a choice of ocean blue or sunset orange, its lightweight and compact design makes it easy to pack in a beach bag, whilst its durable material and included pegs help withstand the unpredictable British weather."

There's also a £19.99 2-in-1 Beach Shade designed so "shoppers can choose to position it as parasol to offer shade from the rays or as a beach shelter, ideal for breezier days." Aldi added: "Coming equipped with eight pegs and two ropes for securing, it can comfortably fit two adults, while the sides are easily removed."